Tips – Data analysis workflow

Tips – Data analysis workflow
Creating an analysis is basically always a special type of project. As all disciplines analytics also needs a specific workflow and methodology to get real results. I have seen many times how workflows unfit for analytics work (such as software development methodologies) are being forced onto these projects actually damaging end results. There is no ...

Tutorial – Build custom dashboard from Google Analytics

28. April 2015 BI 0
Tutorial – Build custom dashboard from Google Analytics
While you can design and distribute Google Analytics dashboards from the service itself it has its limitations especially when it comes to the ease of access for everyone, managing special views and the real time update needs of the management. Since the Analytics API have been around there was a possibility of building custom dashboards, ...

5 principles of displaying data

5 principles of displaying data
I have already written about the basic principles of creating charts and data visualizations. Nevertheless the below slideshare presentation takes a simple, yet telling approach and collects 5 key principles on displaying your data. All of them are necessery to stand out and I think should be thought as a basic skill for marketers or ...